Luup initially started as a potential idea for a tool to use internally as we navigated a new hybrid work world in anticipation of the end of the COVID lockdown. We realized during our research that there were a multitude of reasons people would choose or choose not to come into the office on any given day. Some were work related, some were more social or personal. So the question became how could we integrate with people’s lives that would allow Luup to tell them the best days to come in? Through a series of meaningful integrations with tools like Google Calendar, and a tailored onboarding experience allowing users to rank the importance of things like traffic, Luup was born.

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